brand story

Becoming My Own Meaning: Why I Stopped Following and Started Building

Becoming My Own Meaning: Why I Stopped Following and Started Building

I used to believe that if I worked hard, stayed honest, and loved design deeply, I would naturally arrive at the future I dreamed of.

In design school, I gave everything to my work and my mentors. I thought everyone was like me — obsessing over the shadow of a button, the layout of a page, pulling all-nighters trying to perfect a transition animation. I believed the future would be bright, that brilliant people never die, that I could always follow someone wiser.

But then he died. And something in me broke.

The Question That Broke Everything Open

I started questioning everything. Did I truly love the company he worked for, or just the meaning he infused into it? Without him, who was I following? And what was I actually aiming for?

In 2020, everything cracked wider open. I read a news story: someone infected with the virus, not yet fully dead, was taken to be cremated. What chilled me wasn't the brutality — it was the cold logic behind it.

"They were not wrong," I thought, "but if it were my family, how could I accept that?"

I used to think systems could be trusted. That organizations had warmth. That rules protected people.

I learned: organizations are machines. Machines have no blood, no empathy. They run efficiently, but they don't calm a fragile heart.

That's when I understood something I couldn't unlearn: you must judge for yourself. You must choose your own fate. You must become someone you can absolutely rely on.

The Long Silence, and What Came After

I once had big dreams — design that served people, systems that made life better. But I was constantly told I was "too idealistic," "too much," "too serious." Eventually, I stopped wanting to serve "the greater good." How could I, when I hadn't even defined my own meaning?

There was a long silence after that. My friends and I had a podcast we never released. It was supposed to explore "the meaning of life." But none of us could articulate it, so it stayed a plan. A topic "to be discussed later."

Until one day, I stopped looking for meaning — and decided to become it.

"A passionate life is a life that brings value to the world."

This sentence became my anchor. I began creating. I launched Fairies Whisper — not for trends or validation, but to say something. If you want to understand how Paris and Yiwu became part of that story, that chapter starts here.

What I Actually Make — and Why

I'm not making fashion. I'm making a satirical slice of life, wearable like armor.

One series — The Feast — uses gold-toned jewelry mixed with fast-food visual language to mock the tired pomp of traditional luxury gold. Because if gold is just a status signal, what does it mean when you can wear it for $20 and feel exactly the same?

Another — Fish Market — was inspired while grocery shopping. The subtle iridescence of seafood skins, their rich textures, played beautifully against silver jewelry. A calm contrast, somehow alive.

These aren't products. They're arguments about value, beauty, and what we choose to take seriously.

Pieces That Say Something

What "Becoming My Own Meaning" Actually Looks Like

It doesn't look heroic. It looks like this:

Waking up and choosing to make something, even when you're not sure anyone will care. Testing every earring on your own face before selling it — writing honestly about what works and what doesn't. Selling $20 jewelry with the same seriousness you'd give to a €1,200 piece, because the feeling it creates in the woman wearing it is real regardless of the price tag.

It also looks like the story I don't usually tell out loud — the one about deciding to live until thirty and then die, and what a roommate in Paris said that changed that plan entirely.

"Being bound doesn't mean you've lost passion. Stillness doesn't mean emptiness."

That's still true. That's still what I make things around.

All my journal


Ren — founder of Fairies Whisper. Still obsessing over the shadow of a button. Still here.

Reading next

I Don't Want to Adapt to This Era — I Want to Reshape It
faires whisper studio work space

Leave a comment

This site is protected by hCaptcha and the hCaptcha Privacy Policy and Terms of Service apply.